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Contemporary Marketing

Contemporary Marketing - (Dynamic, active) has evolved since 1945, focused attention on the needs of the purchaser, the amount of used resources is greater, and are used in an integrated way, the company aims to achieve production but by how to best meet the needs of the recipient.

See also:
Traditional Marketing
Marketing - Lazo and Corbin
Demarketing
Remarketing
Marketing strategy by Kotler

Thanks for Sorry for all grammatical and spelling mistakes. All definitions was translated from polish language. Oryginal definition: here